About
I work with people who are tired of starting again
Not because they lack commitment. Usually because every approach they have tried was built for a version of their life that does not exist.

Most of the people I work with are competent and organised everywhere else. They run teams, households and other people's lives without much drama. Then they try to change something about their own health and it comes apart within a month, which is confusing and quietly demoralising.
After a few rounds of that, the conclusion is usually that something is wrong with them. It very rarely is. What is wrong is the design: a plan that needed an unhurried week, a change too big to survive a bad day, or a set of rules that made food into a test you keep failing.
So I do not start with a plan. I start with your week. What time you actually wake, when you actually eat, where the day falls apart, and what you have already tried, because that tells me more than anything else.
From there we change one thing. Something small enough that you could still do it on a bad day, because a habit that only survives good weeks is not a habit. Then, when that has stopped requiring effort, we change the next thing.
It is slower than the plans that promise a transformation by spring. It is also, in my experience, the only version that is still in place the following year.
Expectations
What coaching with me is, and what it is not
It seems fairer to be clear about this before you book anything.
You will not get
- Meal plans, calorie targets or macro counting
- Weigh ins, measurements or before and after photos
- Good foods, bad foods, or anything you have to earn
- A programme designed before I have met you
- Being told you simply need more discipline
You will get
- A routine designed around the week you actually have
- One change at a time, small enough to keep
- Practical work on sleep, energy, food and stress together
- A plan for the bad fortnight, made before it arrives
- Somewhere to be honest about what is not working
Principles
Four things I keep coming back to
We start from your actual week
Not an ideal week. The one with the late finishes, the school run and the evening you have nothing left. A routine that only works on a good week is not a routine, it is a wish.
Small enough to feel almost too easy
The changes we start with will probably feel unambitious. That is deliberate. Something you can do on your worst day is worth more than something impressive you abandon in a fortnight.
No food rules and no restriction
Meal plans can be case dependent, and should you need one it will be offered. But no calorie counting, and no good or bad foods, because meeting your health goals should never be reduced to every calorie you consume.
There is no bad week
Falling off is part of the process, not evidence that you cannot do it. We plan for it in advance so that when it happens you have a way back that takes days rather than months.
Where coaching fits, and where it does not
Health coaching is educational and supportive. I am not a doctor or a registered dietitian, and coaching does not replace medical care, diagnosis or treatment.
If you are unwell, taking medication, managing a diagnosed condition, or if persistent tiredness or digestive symptoms are part of the picture, please involve your GP. Coaching works well alongside that, and badly instead of it.
If your relationship with food or your body feels genuinely distressing, that deserves specialist support rather than coaching. In the UK, Beat is a good place to start, and I will always say so rather than take the work on.
If any of that sounds like the right fit
A discovery call is the easiest way to find out. Thirty minutes, free, and no obligation to book anything afterwards.

